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Archive Salon Series 06: Ladislav Sutnar

  • Date
  • Time
  • Led By Rob Saunders
  • Where Letterform Archive

Join us for our Salon Series, where Letterform Archive staff invites you to experience materials related to a specific topic of interest to the collection.

This month, we share work by Ladislav Sutnar (1897–1976), a Czech-born designer and pioneer of information graphics. His contributions to modern systems of typography and iconography represent a paradigm shift in visual language; Sutnar deconstructed large quantities of convoluted data, then reconstructed the information to read as quickly and clearly as possible. We’ll feature both his early work from Prague (book designs and housewares), and his later work in New York including theoretical treatises and exquisite industrial catalogs for Sweets. As a bonus, you’ll discover the origin of putting telephone area codes in parentheses.

Doors at 6:00pm. Presentation begins promptly at 6:30pm.

Image: Ladislav Sutnar, Essential Product Information (detail), New York, Sweets Catalog Service, 1942

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