Event
Workshop
Branding w/Type
- Date
- Time
Use your senses as inspiration by developing a visual system for your own highly personal line of ice cream. Create a menu of visual elements and apply them to a unique product family. Use typography, color, and graphic elements to express sensory delight and explore personal culinary themes (heritage, nostalgia, health, futurism, feminism, and more). Use this one-day workshop to spark your creativity, find new inspiration, and create a chill portfolio piece. Participants receive copies of Ellen Lupton’s latest books from Cooper Hewitt, Smithsonian Design Museum, Design Is Storytelling and The Senses: Design Beyond Vision. During the workshop, you will be able to study corporate identity manuals from the Letterform Archive collection.
Required Materials
- Computer
- Creative Suite with access to Adobe Fonts preferred