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Author: Anne Galperin

From the Collection: The Women of Photo-Lettering

Guest researcher Anne Galperin reveals unsung contributions to a major sourcebook of mid-twentieth-century type design.

Part 1: Ten of 252

One Line Manual of Styles, Photo-Lettering, Inc., 1971.

Sometime in the 1990s, my father-in-law Bill Hermes—who’d retired from his career as an art director—gifted me neatly organized boxes of his professional books, tools, and supplies. In this thrilling collection of stuff, which spanned decades, was the 1971 edition of Photo-Lettering’s One Line Manual of Styles.

This aptly named book is a mind-boggling, 470-page compendium featuring 6,500 eclectic examples of display typefaces from the most prolific supplier of phototypesetting. I browsed it often over the years, but, one day in the summer of 2018, something in the volume made me stop short.

In the sea of 252 names—including titans of modern graphic design such as Joseph Albers, Milton Glaser, and Bradbury Thompson—I counted 10 women. At that moment I decided to try and find them.

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