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Lectures & Salons

Salon Series 50: W.A. Dwiggins: A Life in Design

with Rob Saunders

W.A. Dwiggins was a giant in the field of graphic design. Let us show you rare Dwiggins artifacts from the Archive as you learn about the man and his work.

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William Addison Dwiggins (1880–1956) was among the most influential and innovative designers of his generation. A master calligrapher, type designer, illustrator, private press printer, and a pioneer of advertising, magazine, and book design, Dwiggins was the quintessential maker — fabricating his own tools, mastering traditional skills, inventing new techniques, and experimenting with design in a wide range of passions and pursuits. The first book published at Letterform Archive was Bruce Kennett's W.A. Dwiggins: A Life in Design.

Join us as Letterform Archive's founder, Rob Saunders, shares rare Dwiggins artwork from the Archive.

Rob Saunders

Rob Saunders, Executive Director and Curator, (he/him), is a designer, teacher, publisher, and management consultant, who has collected graphic design and letterforms for over 40 years. Rob began his career teaching at The School of the Museum of Fine Arts Boston and Tufts University, while serving freelance clients and agencies, before founding a book publishing enterprise that included Alphabet Press (graphic design), Picture Book Studio (children’s books), and Rabbit Ears Books (book/audio packages), which was eventually acquired by Simon & Schuster. Prior to founding Letterform Archive he served as a creative and marketing consultant with clients in the hospitality, technology, and financial industries.

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