Join us for our Salon Series, where Letterform Archive staff invite you to experience materials related to a specific topic of interest to the Collection.
Jacob Jongert is an under-appreciated Dutch modernist whose vibrant coffee and tea packaging of the 1920s and ’30s was way ahead of its time. The Archive is now home to hundreds of objects from Jongert’s tenure at the Van Nelle company in Rotterdam, including boxes, tins, labels, store displays, posters, ads, and other collateral. Join Founder and Curator Rob Saunders as he explores Jongert’s striking work and how it broke free of conventional identity and package design.
Doors at 6:00pm. Presentation begins promptly at 6:30pm.
Rob Saunders, Letterform Archive’s Curator and Publisher, is a designer, teacher, publisher, and management consultant, who has collected graphic design and letterforms for over 40 years. Rob began his career teaching at The School of the Museum of Fine Arts Boston and Tufts University, while serving freelance clients and agencies, before founding a book publishing enterprise that included Alphabet Press (graphic design), Picture Book Studio (children’s books), and Rabbit Ears Books (book/audio packages), which was eventually acquired by Simon & Schuster. Prior to founding Letterform Archive he served as a creative and marketing consultant with clients in the hospitality, technology, and financial industries.