Preserving Graphic Design Process
Letterform Archive will participate this year at TYPO Berlin with a lecture and pop-up exhibit on preserving graphic design. We’re excited to bring a taste of the Archive to one of Europe’s top graphic design conferences.
Exhibition: Graphic Design Process: Analog Artifacts of Experimentation, Development, and Production
Thu, May 17, 2018, 11am–10pm; Tour at 9pm
Fri–Sat, May 18–19, 2018, 10am–6pm
HKW (House of World Cultures)
Upstairs, next to Hall auditorium entrance
Free and open to the public
The exhibition highlights the work designers produce on the way to final products, including sketches, comps, and mechanicals from designers like W. A. Dwiggins, Emigre, Philip Grushkin, Edward Johnston, Aaron Marcus, Herbert Matter, Piet Zwart. The exhibit can be seen in the main foyer of the Haus der Kulturen der Welt (House of World Cultures), which is open to the public throughout the conference. Join us for a guided tour on Thursday, May 17 at 9pm.
Lecture: Why Your Process Matters, and How to Preserve It
Sat, May 19, 2018, 6pm
Get tickets for TYPO Berlin
Graphic designers spend their days solving problems and dealing with clients. The last thing on their minds is preserving their work for posterity. Drawing on the collections of Letterform Archive – an institution focused entirely on graphic design, lettering, and typography – this talk will explore the delights of process material and its role in teaching students and inspiring designers. It will also explore the challenges of collecting and caring for process material, and recommend best practices for today’s designers to preserve their work.